John Dory's is raising awareness about sustainable seafood!

South Africa is located at the tip of Africa and is fortunate to have more than 3000km of coastline. It straddles both the cold Atlantic Ocean and the warm Indian Ocean, which makes for one of the most diverse and productive marine environments in the world! Our oceans are a source of great joy and benefit, providing us with tremendous and often unseen economic, social and cultural benefits; they act as a vast highway for commerce, provide a place for recreationand, importantly, they supply food or income for 2.6 billion people worldwide.

Sadly, many South Africans have lost their connection with the oceans, viewing them only as food factories to fill their stomachs. Luckily, the John Dory’s Fish and Grill Restaurant Franchise Group has taken up the challenge to change the way their customers view seafood. John Dory’s joined the WWF SASSI Retailer Participation Scheme in 2009 and, with the help of the WWF SASSI team, are actively scrutinising their seafood procurement practices so that they can provide their customers with the most sustainable seafood options available. Philippa Charlesworth, Brand Manager for John Dory’s, says, “In order to ensure the sustainability of our own business, we recognised the need for seafood to remain sustainable and hence saw the importance of getting on board [with SASSI], which we did”.

In November 2011, John Dory’s hosted an awareness dinner at Monte Casino, Gauteng. Despite being inland, Gauteng is the province where the most seafood is consumed, according to SASSI’s research, but there is very limited awareness around the sustainability of more popular seafood choices. The purpose of this event was to bring together key individuals and members of the media to learn about WWF SASSI and empower them to spread SASSI’s message of sustainability, whilst raising awareness around the challenges that our oceans face. The evening involved a night of culinary excellence provided by Chef David Higgs, where guests ate sustainably, heard fromSASSI, and were encouraged to drive positive change through the seafood industry by making informed seafood choices and supporting sustainable practices.

WWF SASSI applauds the great work John Dory’s has done on their seafood sustainability journey! Special thanks also go to Two Oceans Wines, an educational partner of SASSI’s, for sponsoring the wine for the evening.

Change begins with small steps in the right direction – here’s to an amazing 2012!

Ten Eco-Consciocus Ideas for Restaurants

By Melanie D.G. Kaplan

WASHINGTON — Poste Moderne Brasserie recycles its paper, glass and plastic, and the restaurant uses environmentally friendly cleaning supplies and energy efficient light bulbs. But at this Kimpton restaurant near Washington’s Penn Quarter, executive chef Robert Weland has done much more—from recycling cooking oil to making his own vinegars and sausage.

Weland has been at Poste since 2004, and his commitment to sustainability was recognized by the city in 2009 with an Environmental Excellence award. His harvests go directly from his patio garden to his customer’s plates. In summer months, he leads small groups to the local farmer’s market, after which he prepares dinner with their purchases. I recently stopped by the restaurant to learn the top 10 ways Weland is making Poste one of the most eco-friendly restaurants in Kimpton’s portfolio.

1. On-site organic garden: Weland said one of his biggest sources of pride is his organic vegetable and herb garden. “It started with 12 varieties of heirloom tomatoes,” he said. “Now we have two dozen fruit trees. We have asparagus, almonds, cherries, heirloom apples, herbs… The cool thing is that we plant three times a year now—spring, summer and fall.” The restaurant partners with the Washington Youth Garden at the National Arboretum, and staff go there once a week to volunteer and to get advice on their own garden. “The more the staff gets involved,” he said, “the more they understand the restaurant.”

2. On-site water purification: In 2007, Poste eliminated all bottled water by installing an on-site water filtration system, allowing the restaurant to serve both carbonated and non-carbonated purified water. In 2008, the restaurant began using the Natura system, which uses ultraviolet filtration. The restaurant serves the water in reusable bottles. “My biggest concern was the shipping costs and the plastic bottles in the landfill,” Weland said. “Bottled water’s a weird topic, because the filtered water can be better than what’s in the bottle.”

3. Sustainable seafood: Weland said Poste only serves sustainable seafood, according to the guidelines from the Monterey Bay Aquarium’s Seafood Watch List. “We work with Prime Seafood,” he said. “The owner is a former marine biologist. He’s always steering me toward what’s most sustainable, like the reasons to stay away from blue fin tuna, which we all know now. But there’s so many others—skate, cod, scallops. When you go scallop dredging, you ruin their environment. People need to know the smaller fish—sardines, anchovies—need to be consumed. It’s really frightening to see what’s being over-fished. It’s our job [to serve sustainable seafood]. Who else should be advocating for this?”

4. Composting: All food scraps, organic waste and spoiled foods are composted. In 2009, Poste composted more than 40,000 pounds of food scraps. Part of the restaurant’s compost (including table scraps and paper menus with soy-based ink) is picked up by EnviRelation. The rest (coffee grounds, vegetable scraps from the kitchen, oyster shells) is saved for the garden. “We’re composting on two levels,” Weland said. “It’s important to our garden but also the fact that half our waste is now compost. Our waste costs are down 50 percent.”

5. Recycling cooking oil: All cooking oil is filtered and donated to Endless Summer Harvest (the source of Poste’s hydroponic lettuce, arugula, butter lettuce and mache), which uses it to heat their greenhouses in the winter.

6. Humanely-raised animals; using nose-to-tail: Weland works with Bev Eggleston, who sources his meats from small family farms in Virginia’s Shenandoah Valley. “He’s extra committed to raising animals humanely,” Weland said. “It makes a difference in the end product. If you have a good animal and feed it well, it’s translated to a good dish.” Poste offers “Poste Roasts” in the summer, during which outdoor rotisseries cook pigs, goats and lambs. Weland said using the whole animal is ecological because it means no waste. “We split a carcass with Proof. One month they get the innards, and the next month we get it. I’ve been surprised that people really want to try things like pig cheeks, liver, kidneys. They’re digging it. And it makes me happy—you’re not wasting anything.”

7. In-house production: The restaurant has started making several items in-house, including vinegars, jams and sausage. Weland gets overripe apples and peaches from Black Rock Orchard to make vinegar, and he is experimenting with making things like pickled ramps and fruit jams.

8. Biodegradable products: For its to-go orders, Poste uses biodegradable corn-based utensils, containers and straws from Bio-Plus Earth.

9. Market-to-Market dinners: Weland hosts a weekly market-to-market dinner, where he takes small groups on an excursion to the neighboring Penn Quarter Farmer’s Market. He shops for fresh produce, introduces guests to local farmers, and takes them back to the restaurant where he prepares a meal with their purchases. “It’s important for people to see how easy it is to cook with things they buy at the farmer’s market,” Weland said. “And we have a great relationship with almost all the farmers at the market. One woman sells flowers, so we go over there every week to get our centerpieces.”

10. Wine on tap: This spring, Poste is starting to serve wine without the bottle. The restaurant is installing an eco-friendly wine-on tap system, which saves money on shipping wine bottles. The wine (sauvignon blanc and merlot) will be served in the courtyard, poured directly from the cask.